Newcastle Permanent (NGM Group) was exploring ways to update their mobile app dashboard to accommodate new features and offerings. The challenge was to evolve the design without compromising the existing experience, which was already well regarded by customers.
I led the UI design and prototyping, contributed to co-design workshops and testing sessions, and helped shape two validated dashboard concepts informed by behavioural research and user feedback.

We combined design sprints, lean UX and ethnography-style testing by mapping current journeys, facilitating feature workshops, prototyping four editions, and testing them with 22 participants across varied user groups.
Building on early research and stakeholder input, we explored four distinct dashboard prototypes, each trialling a different balance of familiarity, discovery, and control:
Classic Edition: A familiar layout for minimal disruption. It reflected the live version with subtle enhancements, including a Profile entry point, adjusted dock actions, and highlighted Spend Analysis, making it a strong candidate for early rollout.
Wallet Edition: Layered structure with quick actions and multi-account visibility for more experienced users.
Pages Edition: Guided, swipe-based navigation through key tasks, improving clarity and sequence.
Horizontal Scroll: Explored but deprioritised after testing showed it didn’t scale well for customers with many accounts.
Refinements emerged through co-design and usability testing. Labels, spacing, gestures, and hierarchy were tuned to what felt most intuitive, building a more grounded, future-ready experience.
Below are the final states of the Classic, Wallet and Pages editions, with Horizontal Scroll retained for reference as a deprioritised concept.






We simplified the pre-login screen. Product tiles were reduced from rectangles to smaller, tappable circles for faster scanning and pattern consistency. We also introduced “Add another account” to support multi-account balance visibility.

Early behavioural insights shaped the four edition concepts, which we iterated through co-design, prototyping, and 22-participant studies. We packaged the validated directions for build: annotated flows, motion guidance, and UI tokens (colour, spacing, typography), with a phased rollout plan. Classic launched first, then evolved with Wallet and Pages. This created continuity from discovery to delivery and a pragmatic pathway to ship improvements with minimal disruption.
From early discussions, stakeholders highlighted features that would increase control, safety, and day-to-day value. These became focal points for testing and iteration:
Spend Analysis: visual understanding of spending to build control.
Savings Goals: planning and progress feedback to encourage better habits.
Security & Scam Reporting: clearer routes to urgent action.
Search: support for lesser-used or infrequent tasks.
Rewards: value-add surfaced via shortcuts; tested for placement and tone.
Across 22 participants with diverse banking needs, we prioritised clarity, confidence, and frictionless access to common tasks (balances, scam reporting, payments, overseas travel notices). Classic performed strongly for familiarity; Wallet and Pages resonated for layered clarity and flow; Horizontal Scroll was deprioritised due to navigation overhead.
Classic Edition emerged as the logical first rollout, upgrading the experience without disruption. Wallet and Pages offer credible paths for future iterations, aligning with behavioural insights and rising expectations.
A second round of focused usability testing was conducted with 13 participants to validate preferences and refine key interactions.
Spend Analysis
Swiping Between Pages
Shortcuts
Where Users Expect Key Actions
“Swiping is very natural. Easy to explore.”
“Swipe helps to put emphasis: go this way to do this.”
“Shortcuts are brilliant. I get to what I need without clicking around.”
Pages Edition
Wallet Edition
Classic Edition
Hybrid Suggestions
Patterns that shaped the recommendations: prioritise quick access to balances and core tasks, keep language natural, and make hierarchy legible at a glance.
Two test-ready prototypes and a behavioural design foundation aligned to team goals.
The most valuable banking app isn’t necessarily the most complex. It’s the one that knows what matters most to its users and shows that first. Calmness, not complexity, became the measure of success.